DiscoverMs.BizEp. 133 | Cracker Barrel’s Viral Logo Disaster
Ep. 133 | Cracker Barrel’s Viral Logo Disaster

Ep. 133 | Cracker Barrel’s Viral Logo Disaster

Update: 2025-12-02
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Ep. 133 | Cracker Barrel’s Viral Logo Disaster


When Cracker Barrel rolled out their new logo, the internet didn’t just react—it erupted. In this episode of Ms. Biz, we break down how a simple design choice spiraled into a full-blown branding crisis. What went wrong? How did the public backlash gain momentum so fast? And most importantly, what can entrepreneurs learn from Cracker Barrel’s misstep? From audience psychology to brand trust, we uncover the real lessons behind this viral logo disaster—and how you can avoid the same mistakes in your own business.


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Ep. 133 | Cracker Barrel’s Viral Logo Disaster

Ep. 133 | Cracker Barrel’s Viral Logo Disaster

Brooke Boltz & Rachel Boltz